About me

I’m Jil, I’m an experienced journalist, copywriter and content creator with a knack for finding a great story in anything. From more than a decade working in the media, I know what makes people tick, what makes people click, and what makes people read.


After completing a Masters of Journalism at Queensland University of Technology in 2010, I worked for Fairfax Media for five years as a reporter, columnist, digital producer and magazine editor at The Canberra Times, and also wrote for publications including Sydney Morning Herald, The Age, Brisbane Times, Newcastle Herald, and more.

I was also the Canberra editor for Good Food, one of Australia’s leading sources for independent restaurant reviews and the latest in eating out and eating in, and was a restaurant reviewer for the National Good Food Guide.


Since 2018, I have run my content business and worked as a freelance journalist. As well as writing articles for media outlets, I also work closely with agencies, small businesses, start-ups and brands to help nail their content. I love working with passionate and driven brands, and even with the companies and brands I freelance for, I feel just as invested about each and every one of them as if it was my full time job.


On top of my knack for producing creative content, I’m reliable, always meet deadlines, and am a delight to work with (so I’m told). I’m known for my ability to quickly develop deep, authentic relationships with others, whether that’s co-workers, the people I interview for stories, or the couple we sat next to at dinner the other night who we now count as friends.

Over the years I’ve honed my skills as a content chameleon, and can quickly adapt to your brand’s unique voice.

I am also a lover of appropriately used apostrophes and a well-placed verb, and get (far too much) joy out of proofing copy.

“My team and I have worked with Jil on several projects, and in every instance, she has delivered understanding results. You can completely rely on Jil, and she goes above and beyond what is required. She has a genuine interest in our business, and working with her is an absolute pleasure.”


Melissa Evans, Head of Marketing and Communications, Canberra Airport

“Jil is highly dependable, super reliable, responsive and I trust that the job will be delivered on time for our clients. I have the utmost trust for Jil that we advise our clients to deal directly with her throughout the job. We receive glowing emails about her professionalism and her understanding of their needs. I would highly recommend Jil for any job regardless of topic, she will make it amazing!”


Sarah Robinson, Business Development Manager, Her Canberra